The MadFish story begins in the far southern reaches of Western Australia, where 15 kilometres from the quiet coastal town of Denmark there is the picturesque MadFish Bay. According to local folklore, the bay’s tranquillity is broken when two tides meet, resulting in schools of small fish going mad. The MadFish Wines name is derived from this magnificent MadFish Bay.
The striking label was designed by Maxine Fumagali, a Noongar artist who lived in Denmark, Western Australia. The traditional aboriginal water turtle design on the label is a symbol of perseverance and tolerance. The original label was changed in 1996, where the word “Bay” was dropped from the label, to become the new “MadFish”.
MadFish Wines, established in 1992 and produced by Burch Family Wines, are wines with an emphasis on enjoyment and drinkability. They are for people who enjoy the pleasures of life: family, friends, food and wine. These contemporary styles are made from cool climate fruit and are noted for their pure, fresh and clean characteristics in which the flavour of the fruit is the primary character.
In the spirit of Western Australia, MadFish wines are without pretension and without fuss.
What sets you apart from other wine producers in Western Australia?
MadFish Wines is unique in that we are dual regional. We source grapes from both of WA's premium grape growing regions; Margaret River and the Great Southern. Not only does this allow us to select the best possible fruit for our wines, but it also gives our wines that unique quality of having characteristics of both wine regions.
How long have you been in the wine industry?
MadFish Wines was first established in 1992, when the label was created and the first MadFish Premium White was released. Since then, the relatively young label has established an impressive foothold in the market, with the range expanding to include Premium Red, Riesling, late harvest Riesling, Shiraz, Sauvignon Blanc Semillon, Moscato, Rose, Pinot Noir, Sparkling and many, many more.
Did you know...
MadFish Wines gets its name from MadFish Bay in the Great Southern of WA.